Table of Contents
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Introduction: The Changing Face of Freight
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What Is Multimodal Trucking
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Why Multimodal Strategies Matter in 2024
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Key Components of an Optimised Multimodal Supply Chain
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4.1 Integrated Transportation Management Systems
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4.2 Real-Time Tracking & Visibility
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4.3 Strategic Partnerships
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Benefits of Multimodal Trucking
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Challenges and How to Overcome Them
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Expert Strategies to Maximise Efficiency
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People Also Ask (PAA)
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Conclusion
Introduction: The Changing Face of Freight
The global supply chain is in flux. With increasing costs, port congestion and a rising demand for rapid fulfillment, traditional freight models are no longer sufficient. Enter multimodal trucking—a pivotal solution for logistics professionals seeking reliability, cost-efficiency and agility across interconnected transport modes.
In this guide, you’ll learn what multimodal trucking is, why it’s revolutionising modern logistics and most importantly how to implement and optimise it. We’ll cover smart technologies, expert tips and industry players shaping the future of freight.
What Is Multimodal Trucking
Multimodal trucking refers to the movement of goods under a single contract using two or more modes of transportation—typically road, rail, sea or air. The key distinction is that one transport provider (or a consortium of them working together) oversees the entire shipment journey, ensuring smoother coordination and accountability.
This approach contrasts with intermodal trucking, where each transport leg is handled under separate contracts and carriers.
Why Multimodal Strategies Matter in 2024
According to the American Trucking Associations (ATA), freight volumes are forecast to grow by 24% by 2030. At the same time, pressures due to labour shortages, environmental regulations and customer expectations make it critical for businesses to improve shipping efficiencies.
A multimodal strategy can help supply chains:
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Mitigate risks from disruptions
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Reduce costs via mode optimisation
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Enhance service reliability and delivery times
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Strengthen sustainability metrics by leveraging greener modes like rail
Derek Leathers, CEO of Werner Enterprises, notes, “Efficiency is no longer just about moving freight fast; it's about building a resilient network that can scale with demand and withstand shock.”
Key Components of an Optimised Multimodal Supply Chain
Multimodal optimisation is more than just choosing the right transport modes—it’s an integrated approach combining technology, data and partnerships.
Integrated Transportation Management Systems (TMS)
A strong TMS supports planning, execution and analytics across all transportation modes.
Key players offering advanced TMS platforms include:
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C.H. Robinson (Navisphere)
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McLeod Software
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Project44
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FourKites
These platforms allow real-time cost comparison, routing optimisation and carrier communication via a central dashboard.
Real-Time Tracking & Visibility
Modern logistics demands 24/7 cargo visibility. Telematics and IoT-driven platforms ensure operational transparency.
Top visibility solutions include:
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Samsara and KeepTruckin: Fleet tracking and driver safety
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Trimble Transportation: End-to-end supply chain insights
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Fleet Complete: Multimodal telematics
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Omnitracs: Mobility, routing and compliance tools
Real-time feeds help logistics teams quickly reroute freight, avoid delays and alert customers proactively—improving overall service levels.
Strategic Partnerships
Choosing right-fit logistics partners is essential. Top multimodal carriers and brokers such as:
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J.B. Hunt
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Schneider National
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XPO Logistics
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TQL (Total Quality Logistics)
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Old Dominion Freight Line
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Landstar System
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FedEx Freight and UPS Freight
enable access to nationwide and international lanes, diversified fleets and sophisticated tech stacks.
Working jointly with freight marketplaces like DAT Freight & Analytics, Truckstop.com and Loadsmart can also improve capacity planning and rate competitiveness.
Benefits of Multimodal Trucking
▶ Increased reliability with fallback routing
▶ Lower transportation costs through blended modal strategies
▶ Environmental impact reductions using rail or electric vehicles
▶ Enhanced scalability and flexibility across geographies
▶ Reduced damage and downtime through consolidated oversight
Shelley Simpson, President at J.B. Hunt, shared during a 2023 logistics summit, “Our ability to pivot across modes within the same network has been instrumental in maintaining service commitments in today’s complex environment.”
Challenges and How to Overcome Them
Challenge | Solution |
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Lack of visibility across modes | Leverage integrated tracking with FourKites or Project44 |
Disparate systems or data silos | Implement middleware or APIs between ERP and TMS platforms |
Compliance and ELD variations | Use standardised solutions like Omnitracs or KeepTruckin |
Complex documentation | Adopt digital freight matching and billing systems (e.g. Transplace) |
Carrier coordination | Utilise 4PL support via Echo Global Logistics or C.H. Robinson |
Expert Strategies to Maximise Efficiency
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Implement Predictive Analytics
Use AI tools from DAT One or Fleet Complete to forecast rate changes, capacity shortages or rerouting needs. -
Go Green with Electric Fleets
Leverage vehicles such as the Tesla Semi or integrations from Nikola Motors for shorter multi-leg hauls. -
Engage Multiple Lanes
Diversify mode combinations (road-rail-port) using expertise from TQL and Landstar System. -
Integrate Driver Feedback
Use platforms like Tenstreet to gather frontline insights and improve planning accuracy. -
Audit Regularly
Conduct regular reviews using benchmarking tools, possibly from the ELD Mandate or FMCSA datasets.
Darren Hawkins, CEO of YRC Worldwide, calls this “freight intelligence—a continuous process of refining every leg of the journey from dock to door.”
People Also Ask (PAA)
What is the difference between intermodal and multimodal trucking
While both use multiple transport modes, multimodal trucking is managed under a single bill of lading or contract, ensuring centralised accountability. Intermodal involves separate contracts and handoffs between carriers.
How can I make my supply chain more efficient
Focus on integrating your transport systems, using real-time data, working with reliable multimodal partners and leveraging route intelligence tools.
Are there environmental benefits of multimodal transport
Yes. By incorporating greener modes such as electric trucks or rail, companies can significantly lower their carbon footprint and align with sustainability regulations.
Conclusion
Multimodal trucking is no longer optional for modern supply chains—it’s essential. As fuel costs, customer expectations and supply chain complexities grow, having a multimodal strategy improves your agility, resilience and ROI.
Whether you’re scaling your logistics backbone or refining your existing operations, now is the time to invest in the right technologies, carriers and data solutions to future-proof your logistics.
Start exploring trusted tools, tap into platforms like DAT Freight & Analytics or Truckstop.com and consider forming partnerships with multimodal leaders such as C.H. Robinson, Schneider National and J.B. Hunt.
The supply chains of the future won’t just move faster—they’ll move smarter.